Dainik Bhaskar continues to be India’s largest circulated multi-edition daily

DB Corp (DBCL), India’s largest print media company and home to flagship newspapers Dainik Bhaskar, Divya Bhaskar, Divya Marathi and Saurashtra Samachar, has announced that it continues to be the nation’s largest circulated multi-edition daily. This was declared by union information and broadcasting minister Smriti Zubin Irani during the launch of the latest Registrar of Newspapers for India (RNI) annual report ‘Print In India 2016-17’, on 15 December 2017.

19 Dec 2017 | By Dibyajyoti Sarma

Dainik Bhaskar was identified as India’s Most Trusted Company 2017 in ‘India’s most trusted media company’ category as per research conducted by Media Research Group (MRG International brand consulting corporation, USA). Dainik Bhaskar was also ranked world’s fourth largest circulated daily by Wan-Ifra in its World Press Trends 2016 Report.

Following this development, Girish Agarwaal, director, Dainik Bhaskar Group, said, “This is a great acknowledgment and encouragement for Dainik Bhaskar Group at a time when we are in the midst of implementing several aggressive growth strategies as we commenced the biggest ever circulation enhancement journey in the history of the company during current year. The RNI report validates our growth model and well-strategised, reader-centric expansion plans that have seen us transform from a local player to one with a national footprint. From the outset, the Group has stood for determination, resolve and dynamism and we have over the years scaled the landscape to emerge as one of India’s largest media conglomerates. We are present across four languages spanning print, online, mobile and radio platforms touching the lives of millions of readers and audiences on a daily basis to not only share content but help create deeper impact and value to readers and marketers.”

Agarwaal also took the opportunity to thank readers and all associates who have been the partners in this long journey. “We are excited about the future and are determined to play a more active role as an enabler of India’s socio-economic transformation,” he added.

Vinay Maheshwari, senior vice-president (SMD, circulation and brand marketing), Dainik Bhaskar said, “This achievement reflects Dainik Bhaskar’s unrelenting focus on excellence and the zidd or determination to perform against all odds. 2017 has been a very active year, as we implemented one of our most unique initiatives to drive circulation through reader engagement, recruitment and retention, which was rolled out in 180 cities across 10 states. We are very excited that every effort and resolve has culminated into this glory. We are determined to achieve greater milestones and deliver cutting-edge content and knowledge that gives our readers the confidence to succeed in all walks of life.”

Dainik Bhaskar is the flagship publication of Dainik Bhaskar Group, India’s largest newspaper group, across 11 states and 45 editions. With a strong presence across seven states and 30 radio stations 94.3 MY FM is one of the fastest growing radio stations with the largest radio network in Tier-II and Tier-III cities. The digital arm of group, DB Digital has around 2 billion collective page-views and around 102 million unique visitors across its portals in four languages — Hindi, Gujarati, English and Marathi, while Dainikbhaskar.com is the largest Hindi news website and Divyabhaskar.com continues to remain Number 1 Gujarati website. The Group’s proprietary Mobile App caters to readers in three languages, Hindi, Gujarati and English.