40% global internet users read news online, reveals Wan-Ifra’s World Press Trends Report 2016 survey

According to the World Press Trends 2016 report, an annual report published by the World Association of Newspapers and News Publishers (Wan-Ifra), more people are reading news media content than ever before. Yet that measurement of success is being put to the test daily as publishers increasingly focus on delivering trust, value and true engagement – three ingredients needed to sustain their business in the face of fierce competition.

by Rahul Kumar