The Gen-Z Mantra: Vedant Bhalwatkar
Vedant Bhalwatkar works as a packaging and business development engineer at TCPL Packaging. Bhalwatkar says, understanding the nuances and personality quirks of each generation is part of the fun as well as a challenge to brand owners in the market
09 Mar 2023 | By Disha Chakraborty
Which is your favorite book?
The Rudest Book Ever by Shwetabh Gangwar. It brings a fresh perspective on how we see the world. It emphasises on why one should focus on learning how to think rather than knowing what to think.
If you could time travel, where would you go and why?
I would like to go around some 40-50 years into the future. The world might be very different from today, filled with automations and rapidity. I would like to understand things quickly with speed and explore that.
What accomplishment are you most proud of?
I consider my personal transformation to be my greatest achievement. I was a very shy person, but I was lucky enough to have good people around me who helped me to overcome my inner demons. I am most grateful for the opportunities, people, and everything that has helped me on the journey of my personal transformation. I love setting goals and pursuing them with my work, dedication, and enthusiasm.
Describe your dream visit to a factory?
Amazon Warehouse in Tennessee, USA. It is one of the largest eCommerce customer-centric companies. I would like to visit and see how they manage a million packages daily.
Social media has become the newest way of promoting packaging innovations or learning about the newest trends in packaging. Why?
I think social media is one of the most powerful tools of information. Companies could utilise this tool for educating people about packaging. Packaging is just one of the numerous pieces of branded content required to engage consumers with their brands. Packaging is now expected to connect with other branded content online to create a seamless consumer experience.
Which is the most innovative packaging that you have come across?
McDonald’s packaging which can be turned into tables. This concept is for situations when the outlets are overcrowded and the packaging can be turned and assembled into a table.
How can digital printing help in boosting creativity and consumer connection through packaging?
Packaging goes hand in hand with fast branding. Similarly, digital printing capabilities are incredible. If harnessed in the right way, packaging designers, converters, packaging manufacturers and others connected to the supply chain can stay in touch in real-time, create and produce exclusives. Customisable packaging can get customers engaged on social media.
What’s the most interesting thing you’ve read recently?
A quote by Aldous Huxley from the book Life’s Amazing Secrets which reads, “Experience is not what happens to a man, it is what a man does with what happens to him.”
One thing that is on your bucket list.
I would like to visit Oslo in Norway and experience the six months’ days and night time-period,which is a unique weather cycle.
Which scientist or technologist would you want to travel with on a long flight?
Reid Hoffman, founder of LinkedIn. I would like to know how he thought about building the world’s leading professional cloud and online network.
What smartphone feature would you actually be excited for a company to implement?
The AI and 3D video playing feature where a concept of video is played bouncing out of the screen explaining things in the most simple way for everyone.n