04 Oct 2016 | By  Payal Khandelwal

Advertising awards are destroying print advertising: MG Parameswa...

PrintWeek India speaks to MG Parameswaran, former adman and founder at Brand-Building.com, to get an overview of the cur...

Latest Poll

What is the most critical factor shaping the competitive strategy for print and packaging companies in 2026?

Results

What is the most critical factor shaping the competitive strategy for print and packaging companies in 2026?

Addressing cost performance

 

38.89%

Accelerating AI-enabled efficiency

 

44.44%

Focussing on margin protection

 

11.11%

Combining sustainability with pragmatism

 

5.56%

Total Votes : 18
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