Schmancy launches kitsch print packaging collection

Bengaluru-based personalised packaging specialist, Schmancy, has launched a range of packaging options under its Desi Vibes collection that feature Indian kitsch prints.

27 Jun 2020 | By Abhishek Muralidharan

The packaging collection includes pop-arty motifs with Indian designs

The new packaging collection includes pop-arty motifs with Indian designs for gift hampers, jewellery, cosmetic and bakery boxes, among others, in a range of sizes.

Nikhil Parekh, CEO of Schmancy said, “We believe that it’s time for each Indian to become ‘vocal’ about their ‘local’ product and make them ‘global.’ We hope that this interesting collection that features quirky Indian prints will enable various Indian sellers to add value to their brand. The idea is to create a perfect amalgamation of establishing beautiful designs which are created to custom fit the packaging boxes and bags, based on customer requirement and persona.”

Schmancy offers integrated and personalised packaging for restaurants, bakers, and eCommerce platforms, among others. Its range of products are available online and  at its manufacturing site in Bengaluru.

“We encourage our customers to have a one-on-one discussion with their designers, in order to understand the requirement better. Our customised packaging solutions enable customers to make profits in newer ways,” added Parekh.