Satish Chamyvelumani is new CEO of Yash Compostables

Chamyvelumani comes with over two decades of experience and will be spearheading the brand, as it expands its production facilities across the international compostable food service-ware market.

18 Feb 2022 | By Aultrin Vijay

Satish Chamyvelumani of Yash Compostables

Uttar Pradesh-based paper and flexible package manufacturer Yash Pakka Group's Yash Compostables has onboarded Satish Chamyvelumani as its new CEO. He will spearhead the brand in the global food service-ware market while the company establishes franchised production facilities for manufacturing and distributing its indigenous products worldwide.

The company currently provides unique compostable food service-ware and delivery solutions made with natural elements such as sugarcane fibre through its CHUK brand.

Over the past few years, discussion and focus on environmental protection and carbon footprint reduction have increased exponentially. Several industry stakeholders such as eCommerce giants and food tech companies have started taking conscious measures to switch from single-use plastics to more sustainable packaging materials.

In this context, Yash Compostables has been making significant waves as it ensures feasibility, durability, cost-effectiveness and long-term sustainability. “With Chamyvelumani at the company’s helm, Yash Pakka will scale up as the most preferred compostable packaging partner globally,” the company stated in a press release shared with WhatPackaging?.

Satish brings more than 20 years of experience in the product, packaging and food space. After completing his master’s in manufacturing technology from the New Jersey Institute of Technology, he started working at Cuno Incorporated and at 3M later on.

After returning to India, he started his entrepreneurial stint with Atchayam’s Foodbox in 2013 and then established Frshly in 2016. In 2020, he co-founded Real Sports AI. “His in-depth knowledge of the manufacturing and packaging industry, all-inclusive experience and matchless leadership qualities in scaling up businesses make him the perfect leader for Yash Compostables,” the company stated.

Ved Krishna, vice-chairman, Yash Pakka, said, “Gradually, industries worldwide are making conscious efforts to innovate product development and packaging and making it sustainable to effectively reduce their carbon footprint. At Yash Pakka, we assist companies through innovative, durable and affordable options. Now, as we gear up to expand our presence in the global market, we are delighted to have an industry veteran like Satish to take the reins of business growth in his hands. With him onboard, we are sure that Yash Compostables will reach new heights.”

Meanwhile, Chamyvelumani said, “I am thrilled to commence a brand-new innings with Yash Pakka and help companies and stakeholders to make informed and purposeful decisions concerning environmental protection. We will work harder than before to make compostable food packaging solutions as the preferred option in this conventional and outdated ecosystem.”

Yash Pakka, founded in 1981 by KK Jhunjhunwala as Yash Papers, is one of the pioneers in the Indian sustainable packaging industry. In these 40 years, the company has transformed from a paper manufacturer to a sustainable packaging solutions provider.