Oddy Uniwrap highlights the merits of paper-based food packaging

Atul Garg’s Group Company’s FMCG brand Oddy Uniwraps said that as per its product sale statistics for the financial year 20-21, the sale growth of its paper food packaging products rose close to 240% with a turnover of Rs 5.30 crores.

21 Aug 2021 | By WhatPackaging? Team

Atul Garg, CEO, Oddy Uniwraps, said, “2020 was a tough year for every business. Being in the paper industry, with most of the educational institutions closed and online education, we were a bit worried about how we will cope the year. However, we were surprised to see the massive growth of our paper food packaging products. We saw the consumer market’s shift of preference in buying paper food packaging instead of aluminium foil during the pandemic.”

Garg explained, “The most important reason for using paper food packaging is the ill effects of aluminium foil and cling film on human health as well as the environment, which the people have understood now. As the paper food packaging is made of 100% pure wood pulp, it is completely eco-friendly and safe to use.”

According to Garg, Oddy Uniwraps allows the food to stay hygienic and fresh for a long time and it does not react to the food, unlike aluminium foil. “Uniwraps are also better than butter paper as it is food safety certified and is non-stick, greaseproof, and microwave oven safe. It can be reheated without removing the wrap and is also suitable for deep-freeze packing.”

He added, “The upsurge of making home food and experimenting with it and active food posting on social media platforms during the lockdown has increased the use of food paper packaging at every home. Everyone is trying a new dish be it baking, snacks, or any other dish, for which they require the food paper for wrapping or cooking.”

The Uniwarps products are currently available pan India at retail, modern trade, and eCommerce stores.

The company said that it is eyeing to expand its business in Tier 2 and 3 cities in India this year. The company signed with LT Foods during the pandemic for a vast distribution network across India and abroad.

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