Mobile photo printer market to reach USD 2,922 mn

According to a report by Transparency Market Research (TMR), the global mobile photo printer market is expected to reach USD 2,922 mn by 2027, expanding at a CAGR of 5.5% from 2019 to 2027.

16 Oct 2019 | By Aultrin Vijay

The mobile photo printer market is projected to expand due increase in penetration of smart devices and growth in the tourism industry. However, according to the report, the market is facing a challenge from the presence of substitutes. Investment in research and development to make innovative products could offer opportunities to the market, it suggested. The TMR report mentioned that increasing preference for zero ink technology paper has led to the increase in demand for mobile photo printers, which are claimed to provide smudge-free print, water resistance, and tear resistance.

The report revealed that the compact photo printer segment constituted a dominant share of the global mobile photo printer market. “This is due to preference of people to carry small mobile photo printers. Pocket-size photo printer is easy to carry and fits into the pocket of jeans and trousers,” the report stated.

The report further noted that Wi-Fi connectivity segment constituted a share of over 42% of the global mobile photo printer market. Meanwhile, ink-based mobile photo printer dominated the market due to its ability to print more photos at less cost as compared to ink-less photo printers. In terms of application, the individual segment dominated the market due to self-use of photo printers.

The offline channel dominated the market since consumers wanted to physically know the product. “Although the mobile photo is only a decade old, consumers are keen to inspect the product before buying it. Various companies have innovated with the product to ensure a strong presence in the market. This in turn is expected to boost the growth of the mobile photo printer market,” the report stated.

Global market trend
The report stated that North America accounted for more than 33% share of the global mobile photo printer market due to high disposable income of the population. The market in the US is likely to expand at a rapid pace, the report said. The US constitutes a share of 70% in the mobile photo printer market in North America. Meanwhile, Canada is expected to account for 12% of the mobile photo printer market in North America during the forecast period.

“China is a dominant country in the mobile photo printer market in Asia Pacific,” the report added. The report mentioned that Chinese companies manufacturing mobile photo printers quote lower price compared to other companies in the market, which is driven by the availability of low-cost printers. The market in China is followed by Japan and India in the Asia Pacific region.

What are mobile photo printers?
A mobile photo printer is a device, which is used to get instant prints. It is small enough to carry around easily. Mobile photo printers are available in two sizes: pocket and compact. The pocket-sized photo printer can be carried in the pocket of trousers and jeans. The printers help in getting a photo instantly without the help of a computer or laptop. Mobile photo printers use Bluetooth, NFC, Wi-Fi and USB technology to print the photos directly from the device.  

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