HP Indigo showcases future of work vision at Pamex

HP Indigo is accelerating the transition from analogue to digital. By showcasing the 7K, 18K, and 120K presses, HP empowers Indian printers with intelligent automation and sustainable solutions to drive scalable growth in a dynamic market

30 Jan 2026 | By Prabhat Prakash

As the industry moves from a volume-based business to a value-driven model, customers are increasingly looking for a hybrid balance

At Pamex 2026, HP Indigo is spotlighting a vision for the future of work in India’s commercial print industry. According to Pawan Chauhan, country business manager, HP industrial and inkjet business solutions, HP India, this moment is a key milestone for the sector as it navigates a digital transformation. Chauhan emphasises that the platform provides a complete balance between the flexibility of digital transitions and the high productivity required for modern production, ensuring that printers have the right tools to support an evolving market.

HP’s presence at the event focused on a specialised lineup of presses designed to meet diverse customer expectations. Chauhan described the HP Indigo 7K as a trusted workhorse that delivers offset print quality through digital printing and supports an extended colour gamut, including speciality inks such as silver, premium white, and fluorescents.

For those needing extreme versatility, he compared the HP Indigo 18K to a Swiss army knife because it can handle a vast array of solutions, applications, and substrates. Meanwhile, the HP Indigo 120K serves as a dedicated hybrid solution for the commercial industry, offering high-speed production that allows businesses to transition from analogue to digital without compromising on volume or speed.

A core pillar of HP’s strategy is the shift toward intelligent automation and deep-rooted sustainability. Chauhan asserts that sustainability is no longer just a choice but an imperative for the industry. By utilising digital technology that eliminates the need for cylinders, plates, and harmful chemicals, HP helps printers avoid paper waste and toxic landfill discharges. This approach allows customers to scale their production and profitability while adhering to the essential requirements of a modern, eco-friendly production environment.

As the industry moves from a volume-based business to a value-driven model, Chauhan notes that customers are increasingly looking for a hybrid balance. HP is committed to guiding the industry through this path by offering solutions that complement existing analogue setups while adding the unique advantages of digital customisation. Through continuous innovation and a focus on intelligent automation, HP Indigo is equipping Indian printers with the agility and expertise needed to compete and grow in a dynamic global marketplace.