Digital Media Awards: Quint, Hindu, Prothom Alo, Indian Express win big
The World Association of News Publishers (Wan-Ifra) announced the winners of the South Asian Digital Media Awards 2022, the sixth edition of digital media awards for South Asia. These prestigious awards recognise the outstanding digital media projects delivered by news publishers from across the region. An eminent panel of international judges evaluated the entries.
08 Feb 2023 | By Rahul Kumar
The 2022 edition saw news publishers competing under 13 categories for gold, silver and bronze awards. The gold winners automatically enter Wan-Ifra’s World Digital Media Awards competition.
The award ceremony will take place on 16 March 2023 during the Digital Media India 2023 Conference in New Delhi.
In the Best News Website category, The Quint won the gold, while Best News Website – Hindi, TV Today Network and Best News Website – English, TV Today Network took home the silver and bronze awards respectively.
A jury member said, “This (website) continues to be a strong, independent journalistic voice, that genuinely experiments with formats and storytelling, and feels deeply digital.
Another juror added: “Impressive range of offerings and formats that will cater to many types of readers. While the design is clean, it offers quite a lot for the reader/browser. The format of explainers in five cards is useful for people who don’t want to be overwhelmed by information.”
Another juror said: “It is a refreshing offering, having a daily live chat with anchors. And the integration of vertical video is something that more publications should take inspiration from as they look to appeal to people who don’t have time to read a long article.”
In the Best Use of Video category, ABP centenary campaign won the gold. The silver award was given to Rising Waters and Sinking City by The Quint and Dhal Char by Deutsche Welle took home the bronze award.
In the Best Newsletter category, Morning Expresso, The Indian Express took home the gold.
One jury member said,” “Heartened to see the commitment to Morning Expresso for 2.5 years, the liveliness and variety of the offering, and the impressive array of other newsletters.
In the Best Data Visualisation, The Quint won both the gold and silver awards for Islamophobia 365 and Seeds of Protest. Artemis Moon Mission from India Today Group Digital took home the bronze award.
A jury member said: “A really important and newsworthy topic given an alternative treatment to make it visually arresting, informative and easy to understand. The treatment makes the content stand out.”
In the Best Digital Subscription Initiative, Indian Express Subscription, The Indian Express won gold while TH Newsletters, The Hindu and New Subscription Model, The Daily Prothom Alo took home the silver and bronze awards respectively.
A juror said: “A very strong entry that demonstrates clear goals that the project has delivered on. Very solid numbers that are well documented.”
In the Best Trust Initiative, Women in Journalism, Afghanistan Women News Agency won the gold, Sach Ke Sathi Flagship, Jagran New Media won the silver and BBC Young Reporter India, BBC News won the bronze.
In the Best Podcast category, Shet Market, Sakal Media won the gold award. Ankahee Baatein, People Like Us Create (Pluc) took home the silver, and 3 Things, The Indian Express got the bronze award.
In the Best in Audience Engagement category, again, the ABP centenary campaign won the gold. Padma Bridge Inauguration Campaign, The Daily Prothom Alo took home the silver and Kanneerakaruthu Kalyanam Campaign, MM Publications won the bronze.
In the Best ePaper-Concept category, The Hindu e-Paper got the gold, while Interactive epaper, DT Next and The Daily Prothom Alo eEdition, The Daily Prothom Alo took home the silver and bronze awards respectively.
In the Best Digital Advertising Project category, The Daily Prothom Alo received both the gold and silver awards for Bkash Eid Ayojon, and Abashon Mela (Real Estate Fair).
One juror said, “This campaign has used several approaches from affiliate marketing, celebrity influencers to creating lifestyle pieces that resonate with the target audience — all while weaving in the convenience of cashless payment powered by the brand partner. It’s a well-strategised digital advertising campaign.”
In the Best Special Project for Covid-19 / Pandemic Reporting, The Quint won the gold for its report, India’s Girls Out of School, while Dainik Jagran-inext and Hindustan Media took home and silver and bronze awards.
In the Best Use of Short Form Video category, The Hindu won the gold, BBC News got the silver and Dainik Jagran-inext won the bronze.
In the Best Native Advertising / Sponsored Content Campaign, Banega Swasth India, NDTV Convergence won the gold, Coimbatore Unlimited, The Hindu won the silver and Ask Him Today, The Quint won the bronze.