Bambolim set to host Goafest from 29 to 31 May 2024

The 17th edition of Goafest, which the organiser claims, is the largest advertising festival in South Asia, is scheduled to take place from 29 to 31 May 2024 at the Grand Hyatt in Bambolim, Goa.

24 Jan 2024 | By Noel D'Cunha

Rana Barua of Havas India: I invite the brilliant minds of Indian advertising to join the celebrations at Goafest 2024

The festival is co-hosted by The Advertising Agencies Association of India (AAAI) and The Advertising Club. Goafest 2024 promises to be a thrilling three-day event showcasing the highest level of creativity, knowledge, and networking opportunities in the advertising, marketing, and media industries.

Goafest draws over 2,000 industry professionals annually and has become the definitive festival for the advertising and marketing industry. In anticipation of increased participation from advertisers, Goafest 2024 is committed to providing an unparalleled platform for learning, recognition, and celebration.

Prasanth Kumar, president of the Advertising Agencies Association of India and CEO of GroupM, South Asia, said, "Goafest has firmly established itself as the pinnacle of creative celebrations in South Asia, uniting the foremost talents in the creative and marketing realms. We aim to offer our industry peers an immersive experience over three days filled with learning, meaningful engagement, interactivity, and curiosity."

Rana Barua, Group CEO of Havas India, South East, and North Asia, and president of The Advertising Club emphasised the crucial role of industry celebrations, saying, "Every year, The Abby One Show Awards at Goafest stand as a testament to the biggest and most prestigious awards in the Indian advertising industry, celebrating innovative and groundbreaking ideas. Once again, I invite the brilliant minds of Indian advertising to join the celebrations and embark on an exciting journey at Goafest 2024, where creativity takes the spotlight."

Jaideep Gandhi, chairperson of Goafest 2024, highlighted the festival's constant evolution and innovation, stating, "Goafest has consistently progressed and pioneered, solidifying its status as the foremost advertising festival in India. We are confident in welcoming global guests who will significantly contribute to the industry, particularly benefiting younger professionals. I would also like to mention that Mohit Joshi, CEO of Havas Media, has kindly agreed to join me as co-chair and contribute immensely to taking this event to greater heights."