Getting ready for the future at Media Expo Mumbai

According to reports, the advertising industry, especially the OOH segment, was one of the worst-hit post-demonetisation. During the Mumbai edition of Media Expo, the flagship exhibition for advertising and signage industry, demonetisation woes appeared to be a thing of the past. Both exhibitors and visitors appeared hopeful and enthusiastic about the future.Spanning a 7,000 sq/mt exhibition area, the 40th edition of the show, held at the Bombay Exhibition Centre from 23 to 25 February 2017, hos

03 Mar 2017 | By PrintWeek India