Pernici: “We offer a MOQ of 500sq/m”

Michele Pernici, export area manager for Arconvert speaks about the company’s Black Label Creative Studio, 200+ speciality labelstocks, and the company’s commitment to the Indian market.

04 Dec 2017 | By Rushikesh Aravkar

Arconvert’s Labelexpo represents Black Label Creative Club. What’s the concept?
We have launched the Black Label Creative Club, which has a mission to inspire and connect diverse facets of the creative labelling community. It is a membership organisation to create a community of various stake holders in the label industry for networking and exchange ideas from designers to printers to brand owners. The idea is to enhance the importance of packaging as a marketing tool.
Tell us more about Arconvert 
Arconvert is part of Fedrigoni Group has been manufacturing paper since the 13th century. It specialises in textured papers, security papers and films. Arconvert is a converting division of Fedrigoni. We are showcasing the best of our self-adhesive material range which is widest on the market, more than 200 products on in the speciality labels range. We offer both papers and films to the F&B market and wine and spirits, cosmetics and pharma.
Did you launch any new products at the show?
We are featuring our latest collection Organic, The Nature Label Collection based on natural shades and colours, the products in this series are inspired by nature. Secondly, there’s Manter range for the cosmetic sector. 
Where do you manufacture these labelstocks?
We have a daily production capacity of more than 1.3 million sq/m in one plant in Italy, the same in Spain. Plus there’s a capacity in Brazil.  
How do you plan to cater to the Indian market?
India is an important market for Arconvert. We serve the Indian market through our mills in Spain and Italy. 
Srinivas Papers is our Indian representative, which stocks Arconvert’s fast moving items. We are looking at supplying both speciality labelstocks as well as filmic material. The advantage for the Indian converter is that we are a flexible company, the minimum order quantity (MOQ) is as small as 500sq/m  for most of our products. In some very high-end products, it can be 250sq/m as well. So, we give the possibility to create great applications and help converters and end-users enhance the shelf appeal of the final product through speciality labels.