ThinkCling considers itself to be a new approach in advertising. "With ThinkCling's patented material and specialised creative support, printers can now offer their clients highly creative ideas for guerilla marketing campaigns, direct mailers, in-store POP among other things," said Attari.
ThinkCling's patented material clings on to any substrate including walls of any type, wood or marble without leaving any trace behind when removed. Globally, brands like GAP, Adidas and Nokia to have used these solutions to reach out to their consumers.
Further, the entries for the second edition of Awards culminated on 25 June 2010. The judging process is scheduled to be held on 28 July 2010.
"Printers from across India have put themselves forward for one or more performance and category awards with high quality entries and I can clearly see the jury shaking their heads and thinking hard, while deciding the Awards winners," said Priya Iyer, advertising manager of PrintWeek India – who is delighted that ThinkCling has joined the portfolio of sponsors.
The Awards night will be held on 26 August 2010.