On the recent developments, CP Paul, general secretary, IPAMA said, “It is heartening that a net area of 16,500 square meters has been booked so far which is 21% more than PrintPack 2013. As on date, we have only 700 square meters of saleable space for exhibitors.”
“Now it is high time for visitors promotion. An aggressive publicity campaign has been launched through magazines, road shows and press conferences in different States in India and neighboring countries, video advertisements in television news channels, car and bus branding, whatsapp messages and e-mailers so far. A lot of other activities are also in the pipe-line for January and first week of February, 2015,” he added.
PrintPack 2015 is planning on attracting at least one lakh visitors. With 335 confirmed exhibitors as of now, the organizers claim to take the figure to 500 exhibitors by the time show officially kicks off.