Investments in Amazon Retail and BigBasket to boost Indian e-grocery market

Amazon.com, the world largest e-commerce company, has invested Rs 240-crore in Amazon Retail India and BigBasket, grocery e-tailer, has closed USD 150-million round led by South Korea’s Mirae Asset Global Investments.

Printweek

Amazon Retail India manages the supply of grocery and food items. As per the reports, the investment is against an allotment of 240-million equity shares of face value Rs 10 each. The entity has so far received Rs 115-crore from Amazon.

Last week, Amazon Retail’s filings with the corporate ministry showed that the firm had increased its authorised share capital to Rs 355.5-crore from Rs 165.5-crore earlier.

Whereas, grocery e-tailer BigBasket’s USD 150-million round led by South Korea’s Mirae Asset Global Investments is set to value the company at a little over USD 1.2-billion. 

Largest shareholder Alibaba will invest USD-50 million, while Mirae Asset will put in USD-59.9 million and UK government-owned CDC Group will invest USD-40 million, it said.

BigBasket’s USP lies in its supply chain integration for fresh fruits, vegetables, and meats businesses, which others struggle to fulfil due to deep reliance on kirana stores in a marketplace model. 

The round gives BigBasket firepower to aggressively venture into new cities and categories such as micro-delivery. It also helps maintain market leadership against Amazon, Flipkart, and Grofers, which are trying to establish a presence in groceries to take advantage of the segment’s highly repetitive and habit-forming nature. 

In February 2018, BigBasket operator Supermarket Grocery Supplies closed a USD 200-million round led by the Alibaba Group. There was also a USD 100-million secondary component in the deal. Currently, Alibaba holds about 24% in BigBasket, with Ascent Capital at 15.5%, Abraaj Group at 16.2% and founders and promoters holding 11%. 

Sources: Business Standard, Economic Times

Source: PrintWeek