Digital ad spends in India to overtake print media in 2020: Magna

The Asia-Pacific ad market grew by 6.3% in 2019, ahead of North America (+5.1%) and EMEA (+4.3%) Magna said in its latest December ad forecast update. But APAC's pace of growth will slow to 5.9% next year as linear spend continues to shrink, countered by double-digit ad growth.

by PrintWeek Team