Domino: In pursuit of dominance in digital label printing in India

David Ellen, divisional director for digital printing business, Domino says, label printing is about capacity, as it is about uptime and downtime. “If you are not running a press for 95% of the time, then it's not a happy situation.” In this freewheeling conversation, Ellen talks about the advantages of Domino’s digital technology, as well as its ink. “Our ink technology is very different. I'm not saying it's perfect for everything. But if you're going to be printing labels that have to last, then our inks are perfect.”

by Noel D'Cunha