Repro becomes first print firm in India to invest in a Prosper

By 11 May 2012

Kodak Asia (Hall 5 / Stand F09) is surging ahead at Drupa with a multi-million dollar deal to Repro India, a leading book printer from India.

Pramod Khera and Rajeev Vohra of Repro with the Prosper

The Repro India team was present at the Kodak stall to finalise Kodak Prosper 1000 Press with IOS (Image Optimiser Station) and Hunkler finishing system as part of a complete solution which includes, Prinergy workflow solution, Trendsetter 800 and a Digimaster 150.

The purchase of equipment from Kodak is a part of Repro India’s strategy to become a one-stop solution for the publisher, right from managing the content to production to fulfillment.

Repro India has etched a success story in the print industry for digital printing with its print-on-demand model.

Rajeev Vohra, director of Repro India said, “Prosper 1000 press will enable us to cater to the increasing demand from our customers to produce shorter print runs. It increases our threshold of supplying 500 digitally printed books to the desired requirements of 2,000 books.”

Speaking to Drupa report daily Lois Lebegue, vice-president of commercial and consumer sales for Kodak Asia Pacific, termed Repro India as a “revolutionary company” in the book and publishing industry of India.

“We are very happy to have Repro India as our first Prosper 1000 customer from India. We are proud to provide the product portfolio and solutions to empower them to excel and set themselves apart from competition,” he said.

The Prinergy will provide an integration with Repro's existing pre-press solutions from multiple vendors and add a “new web-based portal capability giving us the ability to extend our geographical reach beyond Indian shores, gaining Repro faster job turnaround times and a 24x7 availability for the clients,” according to Vohra.

In 2011, Repro India had invested significantly in IT systems enabling the company to manage up to 20 plants centrally from one location through a centralised planning system. Around the same time, Repro India acquired the printing operations of Macmillan Publishers India (MPI).


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This article was published on 10 May 2012 and received 335  views



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