True Colors debuts digital corrugated printer

At Pamex 2026, True Colors Solutions and Technologies is positioning itself at the centre of the digital transformation underway in packaging, with the launch of a high-speed digital corrugated printer aimed squarely at short-run and customised box production.

“We are into digital printing across multiple segments for the last 15 years,” said Charanjeet Shah, director, True Colors Solutions and Technologies. “We work with UV flatbed, solvent, digital solvent, and several kinds of industrial printers. Now, at Pamex, we have launched India’s first digital corrugated printer.”

According to Shah, the newly introduced system can print directly onto corrugated boards at high speed, offering a digital alternative to flexo and screen printing workflows that dominate the segment today.

“This is a complete changeover for the packaging industry,” he said. “People using flexography or screen printing are not fully satisfied when it comes to short runs. With this four-colour, high-speed digital printer, they can now do jobs that were not viable earlier.” The key advantage lies in run-length flexibility. “Earlier, if someone wanted 5,000 or 10,000 boxes, it was very difficult. Now, even 500 pieces are possible. That changes everything.”

True Colors reported strong interest in the first two days of the show. “The response has been very good. We didn’t expect this kind of crowd, especially as this is our first time at Pamex. Serious customers have visited us and fixed follow-up meetings.” While deals are still being evaluated, Shah confirmed that early orders are already in progress. “Around 90% of the process is done. These are not impulse purchases. Customers need to evaluate space, installation and operations. But we are confident many orders will close.”

Beyond corrugated printing, the company is also showcasing a digital cutting system designed to complement box production. “This is a fully automatic cutting machine with a camera system. It detects size and cuts according to the design.”

The cutting system is multi-industry in scope. “It can cut corrugated board, sun board, vinyl, stickers and more. Different tools can be used depending on the application.” Also on display are digital varnishing and proofing systems. “If someone wants varnish on offset prints or needs a digital proofing solution, we have machines for that as well.”

Shah said the company’s wide portfolio is the result of sustained market research rather than opportunistic diversification. “For the last three to four years, we have been studying industry demand and the problems printers face. Everything is moving towards digital — offset, varnish, corrugation.” He pointed to the rise of start-ups and small brands as a major driver. “New food brands, cafés and start-ups want customised packaging with their own identity. They cannot afford to order one lakh boxes on day one. Digital makes small quantities possible.”

Looking at the market more broadly, Shah believes digital is becoming foundational rather than optional. “Everything is digital now. Even AI works only when it connects with digital systems. Manual processes cannot integrate with that future.”

Geographically, growth is shifting beyond metros. “Tier-two and tier-three cities are growing faster than metro cities. Space, pollution and cost are challenges in metros. New industrial zones are developing around smaller cities.”

In corrugation specifically, Shah sees one clear trend. “Digital printers will be the biggest change in corrugation over the next two years. What you see here, scan-and-direct digital printing on corrugated board, is what the industry is moving towards,” he said.

True Colors is also showcasing systems from its long-term European technology partner. “The design comes from Europe and manufacturing is in China. We have been associated with this brand for 15 years.” As Pamex continues, Shah remains optimistic. “We will definitely be back at Pamex. The response has exceeded expectations.”

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