Media Expo New Delhi’s first post-lockdown edition concludes

The trade show, organised by Messe Frankfurt India, saw nearly 6,000 visitors from the signage and print advertising industry

17 Dec 2021 | By Aultrin Vijay

Despite pandemic, the show witnessed first-time participations of international brands

Media Expo New Delhi concluded its first ever post-lockdown edition on a successful note, the organisers said. It attracted around 5,834 business visitors at the fair at India Exposition Mart, Greater Noida.

According to the organiser, the 47th edition of Media Expo New Delhi served as a crucial meeting place for businesses engaged in indoor, OOH, digital signage and print advertising, with more than 100 brands showcasing their latest innovations.

Companies such as Arrow Digital, Colorjet, HP India, Mehta Cad Cam, Mimaki, Monotech, Rextone, Orafol, Silicon Infotech and Timex Bond were among the key exhibitors in the three-day business event.  Furthermore, international brands Kao, Seiko and Reiko showcased their products at Media Expo for the first time through DPI 360 and Unique Sign.

Raunak Kumath, general manager, Orafol India, said, “The overwhelming crowd and response from the visitors has been extremely impressive throughout the show days. For a company like us who have been into business since the last two years in India, Media Expo has given us the bandwidth to interact with customers along with the opportunity to increase our brand visibility.”

According to the organiser, Media Expo New Delhi 2021 focussed on inducing industry reconnection and business recovery through its sourcing and networking platform, which featured latest innovations and green advertising solutions.

Smarth Bansal, GM product/brand management, ColorJet, stated, “This year, we showcased our new technology of UV printing machines and eco-solvent printing through Vulcan Prime and Soniq HQ Plus, which will enable businesses to move towards sustainable printing and neutralising the carbon footprint. I look forward to the next edition in Mumbai.”

Vitesh Sharma, country manager, Large Format Production Business, HP India, also shared his experience of launching a series of new latex printers at the trade fair. “There could not have been a better platform than Media Expo to display our newly launched fourth generation latex printers, for the first time in India. It is really exciting to have our first-physical interaction with our industry partners, customers and ‘who’s who’ of the industry after a long time,” Sharma said.

The trade fair featured several ‘Make in India’ products. The organiser claimed that business visitors and buyers converging from across India were impressed by the quality of product showcases, the product launches and were eager to explore new innovations on the show floor.

Messe Frankfurt India is planning to welcome the advertising fraternity through the successive editions of Media Expo Mumbai from 12-14 May 2022 and Media Expo New Delhi from 2-4 September 2022.

Tags : Media Expo;