Labelexpo 2022: Newgen Printronics has a successful showing

Newgen Printronics India showcased its labels and packaging products, including products for the IML converting segment and its flagship product Durst during Labelexpo India 2022, held at India Expo Centre in Greater Noida on 10-13 November.

29 Nov 2022 | By Rahul Kumar

(l-r) Martin Leitner of Durst Phototechnik and Selvaraj Venkatesh of Newgen Printronics at the show

“We have a solution for IML. We have solutions from Switzerland, Korea and China. Each product is unique,” Selvaraj Venkatesh of Newgen Printronics said. “We have been handling multiple brands and these are connected to the labels and flexible packaging segments. We have solutions for all types of label printing and flexible packaging.”

Venkatesh said the company positions its products based on the customers’ needs. “There are advantages and limitations of each solution. It all depends on the customer’s needs,” he said.

Venkatesh added that Newgen Printronics received good responses from the visitors who showed keen interest in the company’s solutions. “We also generated good amounts of inquiries which we are confident in converting into business,” he said. “During the show, we finalised deals for various machinery, including the Durst Industrial UV Inkjet digital press, Polly automatics, and packers.

The company has been associated with several international brands but Durst is its flagship product which partnered with the company in 2016. 

“The first platform was on Xaar printhead technology which has 600-dpi resolution. The RSC platform is on the future heads which is under 1200x1200-dpi. “The RSC has unique benefits compared to other inkjet technologies,” Venkatesh said. “The advantage of RSC is consistent quality on all substrates.”

Martin Leitner, product manager, labels & packaging printing, Durst Phototechnik, said, “With Durst, the speed remains constant. We have three modules which work on 52-, 80- and 100-m. The production cost is quite economical. That’s the main reason why many of our customers are not just using the machines to print the short-run jobs, they are also substituting conventional digital.”

Leitner said there are four Durst machines running in India. “We have closed a few more orders but we will not be able to disclose the names because the customers want to maintain complete confidentiality,” he added.