INS urges members to hike ad rates by 20%

As the newsprint prices crossed USD 1,000 per MT, the Indian Newspaper Society (INS) has recommended that all its members increase its advertising rates by 20%.

15 Apr 2022 | By PrintWeek Team

Mohit Jain, president, INS, shared a letter to the members through which he stated that publishers can respond to the increase in newsprint prices which have crossed USD 1,000 per MT, with an increase in ad rates.   

The letter was sent following a meeting of the executive committee of the INS held on 30 March 2022. 

(Source: Campaign India)