GMG readies for Drupa from 16-26 June 2020
For years, GMG has been the leading name in India when it comes to proofing and colour management. A majority of purchasing decisions are made in-store. And since brands are global, the colours need to be the same, as it boosts brand recognition by 80%.
10 Feb 2020 | By Aultrin Vijay
The mission of a proofing system is to create accurate predictions, not pretty pictures. This is why GMG has scored in India.
During Drupa, GMG shall showcase solutions for the packaging industry in a 300-sqm booth (Hall 5/D38). The company shall be present at the Drupa touchpoint packaging (Hall 3/B30) and in the Drupa next age (dna) area (Hall 7/D10).
As per a company press note, GMG has five solutions. These are:
Multicolour solutions: The trend toward digital printing in packaging production is progressing rapidly. The multicolour solution from GMG not only ensures the integration of digital systems in conventional environments but also guarantees consistent results across all systems; whether reproducing custom brand colours or standard spot colours. Even when printed on different digital printing machines running ECG ink sets, accurate results are given.
Pressroom management and proofing solutions: Packaging printers experience more pressure on deadlines. Therefore quality must be delivered in the shortest possible time. This means there is no time for multiple rounds of corrections at proofing stage. With exact predictions of the printing results and reliable handling of spot colours, make-ready times and machine downtimes are minimised.
Colour-accurate prototypes: It's much more than just an impression of the final product - with the award-winning solution from GMG, packaging mock-ups can now be produced with unmatched colour accuracy. This colour reliability and accuracy simplifies production as there are no more misunderstandings and expectations are clear.
Digital ink drawdowns: This new solution from GMG creates reliable colour references from customer spectral data. The visualisation of an individually created ink recipe with the help of the digitally produced colour card revolutionises the dialogue between ink lab, printer and client. Time-consuming colour approval rounds are drastically reduced. Tolerances can be agreed before print. This improved process reliability not only increases efficiency in the ink lab but also on the printing press.
Image preparation in pre-press: Achieving the best possible results in image processing using Adobe Photoshop, often relies on the experience of the operator. Changes affecting individual colour channels, for example, are usually demanding, time-consuming, and often require several proof steps. A clever tool can help: with reliable soft-proofing function and profiling from GMG.
Drupa will transpire from 16-26 June, 2020 in Düsseldorf, Germany.