Divya Bhaskar celebrates 17th anniversary of its Baroda edition

To commemorate its 17th year in Baroda, Divya Bhaskar presented a special thematic edition ‘Baroda Special Edition', which served a confluence of the past, present, and future to our illustrious readers.

22 Sep 2021 | By Dibyajyoti Sarma

Baroda is known for its cultural and heritage values and has established itself as Gujarat's professional and cosmopolitan metropolis. Due to its vibrant culture, incredible expansion, and futuristic outlook, the city has long been referred to as a ‘city of possibilities’.

This three-day special edition is dedicated to the tenacious spirit and contributions of Barodians who have proven their mettle time and again. The issue features articles regarding Baroda history, current developments, and generous lifestyle, as well as a futuristic Baroda.

All three days were centred on the topic, ‘pride of central Gujarat’ — the Anniversary's combined theme. It is an attempt to demonstrate and showcase the might of central Gujarat and its larger-than-life attitude to overcoming adversity.

Sanjeev Chauhan, business head, Divya Bhaskar, Gujarat, said, “The Dainik Bhaskar Group is widely regarded for its consistently groundbreaking content, which includes industry-first innovations. We published a series of milestone editions last year and took it a step further this year by publishing a thematic special edition converging on the past, present, and futuristic grandeur of Baroda on the occasion of the city's anniversary, as a befitting tribute to the city of culture and heritage. It is heartening to see that advertisers across all sectors enthusiastically embraced the concept and wholeheartedly supported the initiative, while readers deemed it a collectible edition."

Ankur Billore, regional head, central Gujarat, Divya Bhaskar, added, “Baroda, popularly known as the city of endless possibilities, is Gujarat's commercial, cosmopolitan, and cultural capital. Resonating with the city, a thematic edition was created to commemorate our affiliation with central Gujarat and the Barodians. Divya Bhaskar has always been on the forefront of innovation, constantly seeking to offer its readers and partners something new. The anniversary issue was appreciated in the market by advertisers with all major categories like real estate, education, health care, government, FMCG, auto helping carve positive sentiments.”