Twenty of the best roundtable quotes - The Noel D'cunha Sunday Column

In the past one year, PrintWeek India has organised roundtables in cities like Ahmedabad, Bengaluru (two), Coimbatore, Faridabad, Kochi, Jaipur, Ludhiana and Pune. The top quotes at these events say a lot about who and what the print industry stands for. The Noel D'cunha column looks at the inspiring sayings by top print CEOs from around the country.

31 May 2014 | By Noel D'Cunha

Never make one customer your total priority when all you are to them is an option. - Ahmedabad Roundtable

If you don't like something on your shopfloor, change it. If you can't change it, change the attitude. Don't complain. The key to print success is: change! - Bengaluru Roundtable

There is no greater agony than being complimented for the new BMW you have purchased but being ignored for the brand-new Rs 3.5 crore press you have installed. - Kochi Roundtable

I do not trust printers who don't love print. A good printer should understand print. There is a saying which is: Be careful of printer whose finger nails are clean. - Pune Roundtable
We delight in the excellence of the Pragati calendar, but rarely acknowledge how the Pragati team has gone through to achieve that print perfection. - Coimbatore Roundtable

Currency fluctuations, inflation, paper hike. You may not control all the events that happen to you, but you can decide not to be reduced by them. Be brave: and issue a letter to all your clients that you are hiking the prices. Most clients will respect you for it. - Jaipur Roundtable

A printer's mission should not merely be to survive, but to thrive; and to do so with some passion, some perfection, some style, proper margins and a robust bottomline. - Ludhiana Roundtable

Try to bring a smile on your client's face. Try to be a rainbow in someone’s cloud. But keep an eye on the balance sheet. - Ahmedabad Roundtable

Always get a signature on the proof. Ensure the targets and profiles are in place. Remember: Designers will forget what you said, designers will forget how you did it, but they will never forget a mistake. - Kochi Roundtable

The new generation is amazing. It is amazing to see a young printer go out and grab an opportunity. Life's tough. But when you encounter these young blood you realise print is in safe hands. - Pune Roundtable
Standardisation is the most important of all the virtues because without standards, you can't produce any print job consistently. - Ludhiana Roundtable
Nothing will work unless you know your grain. - Share to Benefit, Mumbai

I've learned that you can tell a lot about a printer by the way he handles these three things: stores the paper, price negotiations, and deadlines. Bengaluru Roundtable

In print business, your real enemy is the hesitance to evolve. Generally, printers fear change, I am more afraid of becoming stagnant. Determine what the print buyers out there need and work backwards, even if it requires learning new skills. - Pune Roundtable 
The heart and soul of a printing company lies in measurement: Measurement of delta E and measurement of wastage. - Jaipur Roundtable
If one is lucky, a government policy can totally transform 235,000 printing companies in India that address a national market with 1.2 billion people. - Kochi Roundtable
I printed then (in early 80s) what I knew how to print on offset. Now that I know digital, I do better with a combination. - Coimbatore Roundtable
I don’t know the key to success in this industry, but the key to failure (of oneself and that of the industry) is to quote unrealistically low prices only to acquire a print job. - Coimbatore Roundtable
“Always remember that the most important thing an a shopfloor is not the printing press, but the operator.” - Jaipur Roundtable
“To print is to be divine.” - Ludhiana Roundtable