Indian label odyssey unravelled

With labellers opting for in-line options and sprucing up quality, exhibitors at Labelexpo India loo k to shore up their stands with products and live demos. Mihir Joshi compiles exhibitor responses.

08 Oct 2012 | By Mihir Joshi

Amit Sheth - Label Planet

Label Plant has been participating at Labelexpo India since its inception, displaying products of the manufacturers it represents. At Labelexpo India 2012, we shall be showcasing capabilities of latest products from Orthotec, Focus and Cartes. Label Planet has been serving the Indian label industry since 15 years.
The label industry has mixed perception of both long- and short-run productive plants as well the high-value quality print labels . This can be met with a variety of equipment available in the market and everyone is in that race . Personally I feel that the industry demands high quality print at the lowest possible capital investment . Short runs are increasing with no compromise in quality print.
At the show, Label Planet will set out to make the industry aware of the products we have for today’s demands along with latest trends in offset, laser and digital technology.

Abraham Prabhakar -  Kodak India

Kodak provides graphic communications solutions to a variety of customers in the commercial, publishing, data center, packaging, photo, and enterprise market segments. Products include digital and traditional pre-press equipment and consumables, including plates, chemistry, and media; workflow software and digital controllers; colour and black and white electrophotographic equipment and consumables; high-speed, high-volume continuous inkjet printing systems; wide-format inkjet inks and media.
Kodak has been present at several Labelexpos. As a leading innovation digital flexographic technology, Kodak has, with its Flexce, NX system, driven the transformation to high-definition flexo. Kodak will also be showcasing True Proofer, the half-tone proofing solution for substrate flexibility, dot for dot fidelity and true spot, Pantone and metallic colour reproduction. 3D product mock-ups comes as a bonus.
The key trends that are driving the label industry are – run-lengths are getting shorter; more SKU’s (complementing current events etc), time to market, shelf impact and increasing cost pressures.

Amitabh Luthra - Printers Supply Company

Printers Supply Company represents Edale in India. Edale, is a UK-based manufacturer of specialist web printing and converting machinery. For Printers Supply,  
Labelexpo India is a most important show where we get to meet a large number of machine users/potential buyers who we aim to impress with the vast technical superiority which Edale has over other manufacturers. We will be having a lot of video displays as well as product samples catering to niche market solutions which Edale take pride in being market leaders in.
As stated above Edale are market leaders in niche market applications like telecom re-charge coupons, scratch cards, lottery tickets, RFID labels, security seals, speciality converting, etc. and have a major share in the world as well as Asian markets with prestigious installations all across - the most recent such being a Gamma 510mm installed at Kathmandu in Nepal which is preceded by a 17 colour installation in Vietnam and a 14 colour installation in the Gulf region.

Even China has the highly sophisticated LAMBDA being used for speciality converting. With the recent HD certification from Esko, all presses manufactured by Edale are ready for reproducing the most exacting of quality standards set by any top brand. Registered holograms, peel and reveal, gravure coating, inline speciality converting, inline flat-bed die cutting are a few of the features which will help any brand owner in enhancing their appeal on products run on Edale machines.

Bimal Chaku - Malhotra Graphics

Malhotra Graphics represents Fujifilm Corporation, FFEI, Dupont, Gluenz, HP, Canon India and Morgana. The company has recently tied-up with Krug & Priester as its sole distributor for small- and medium-format guillotine machines brand ‘Ideal’ in India. Our company has also been appointed as the sole distributor for Rapid Systems, Australia and UK-based Impression Technology for a range of their digital label printing machines and finishing solution, which will run live at the show.
Just like the trend in commercial printing, label printing is also seriously looking at digital printing solutions for short-run label requirements. HP Indigo started the trend and now there are cost effective toners, inkjet and Memjet technology-based digital narrow web printers capable of printing speed upto 18-metre per minute. It is going to be a great help to all size of printing units.
We are getting good response to our new digital solutions and at Labelexpo, we will accept soft copy of label jobs and show a live demo of printing at our stand.

Harveer Sahni - Weldon Celloplast

Weldon Celloplast is a Delhi-based manufacturer of tamper evident security labels will showcase a wide range of labelstocks, speciality tapes along with a range of products at the Labelexpo India 2012. The Weldon stall will also showcase an array of products from Weldon’s international partners like Omet, EFI Jetrion, Berhalter, Martin Automatic and Ace (see company profile for more details).
Labelexpo India endeavors to empower the label printing industry with knowledge of the latest technical developments as also bring to a single platform and showcase the trends that influence the character and future of the label industry. The event also accords the opportunity to the label fraternity not only in India but also in other parts of the world to converge in New Delhi and network with their counterparts in this growing and colourful industry. This also provides ample opportunity for many international alliances. Drawing inspiration from the same mindset Weldon Celloplast will create an aura at their stand where the fun part will be to bring the best technologies in an ambience and environment that the label fraternity will appreciate and love being a part of. Weldon and a host of their international partners will display their products on their stand named, “The Technology Bar!” where technology will be served to discover a new high.
As for trends, digital printing is exciting. Inspection, waste management and use of specialty dies to produce textured labels are new directions. 
In terms of market share, we have only one way to go ... increase our market share! At the Labelexpo India, we are committed to educate the end users with knowledge about the capabilities of equipment that we supply and the innovation built into materials that we offer. It will empower the packaging development managers to indulge in new, innovative and convenient packages that have shelf appeal and are consumer-friendly.

Shailesh Nema - UPM Raflatec

UPM Raflatac, part of UPM’s engineered materials business group, is one of the world’s leading suppliers of self-adhesive label materials. UPM Raflatac has a global service network consisting of 14 factories on six continents and a broad network of sales offices and slitting and distribution terminals worldwide. UPM Raflatac employs 2,400 people and made sales of over EUR 1.1 billion (USD 1.6 billion) in 2011.
This will be UPM Raflatac’s fourth Labelexpo, where UPM will be exhibiting a range of new and recently developed labelstock products to the Indian market. Our focus is on personal care, pharmaceutical and specialty products. We will showcase our ProLiner PP30, and it will be seen on a number of presses.
UPM Raflatac will be exhibiting a range of new and recently developed labelstock products to the Indian market. Our focus will be on personal care, pharmaceutical and specialty products. We will also showcase our ProLiner PP30, and its performance can be seen on a number of presses. Also the Pro Label Studio will be highlighted at our stand. It has become a useful tool for label and packaging designers. 
The label industry is moving towards producing environmental- friendly products. The industry is seeking lighter and thinner products which have a positive recycling value. The personal care industry in India has shown interest to bring global trends to local markets. Especially with the rapid growth of organised retail, shelf appeal has become even more important. The Indian pharma industry is experiencing high growth, bringing challenges of international compliances to labels. 
At the show, UMP Raflatec would like to highlight its commitment to the Indian market as well as showcase new products and services. At the stand, UPM experts will take part in discussions with customers.

Siva Nagarajan  - Sandilyam Automation

Sandilyam Automation has been at the Labelexpo India once before, and twice when it was known by its earlier name. At the show, Sandilyam will showcase a range of Axicon barcode verifiers for 2D datamatric verification and the inline 6525 HS, an inspection system for thermal printed barcodes.
There is an increased importance laid on compliance and legislation with regard to product identity and traceability, which is driving labelling in today’s world.  From a simple brand-linked activity, the label on an FMCG, pharma or such other products are packed with information in text, graphics, and barcodes that are literally a mini booklet of data as well. 
With the QR codes gaining popularity these labels would also be the hyperlink to the physical world as we see it more and more. At Labelexpo India, we wish to present our Axicon products that stands for worldclass systems for barcode verification and inspection. 
We are also confident that this Labelexpo will see an increased understanding and relevance of barcode quality, with the Indian label print firm  – and the Indian industry across all segments.