Kodak’s support for this important program in 2017 is part of the company’s ‘Print for Good’ initiative which is focused on promoting literacy around the world.
This global initiative which coincided with the celebration of their founder George Eastman’s 163rd birthday, supports communities throughout America, Europe, Asia and the Middle East with book drives, book donations, and the printing of materials and supplies in an effort to increase literacy worldwide through print.
“Print for Good is about ensuring that print is around for the long term, that it’s driving value, and that it’s doing good in the world,” said Brad Kruchten, president of print systems division and SVP, Kodak. “Literacy is a venue for us to talk about the value of print in a very tangible way while partnering with some of our most important printers to address this huge issue across the globe.”
For the 2017 Youth for People notebook donation program, Kodak worked with its local customer Nemlaxmi Books to print the 5,000 notebooks, using Kodak technology.
Youth for People began its notebook donation program in 2014 to address the lack of affordable blank notebooks for school children in this rural community. In its first year, Youth for People and Aroehan delivered 65,000 notebooks to 10,000 children in 50 schools. In 2016, the program’s success expanded to 200,000 notebooks in 300 schools for 40,000 children.
For those looking to contribute directly to 2017 ‘Notebook Donation Program’, visit the following link (www.aroehan.org).