The event was attended by more than 250 people from advertising agencies, designing houses, corporate communication agencies and printing fraternity. 

The calendar was themed ‘if 2014’ and was designed by Delhi-based creative agency, Lopamudra Creative. The calendar was printed on Munken Polar 240 gsm paper at the Mumbai-based specialist, Silverpoint Press.

Sanjay Suneja, managing director, Sona Commercial, said, “It was a time to celebrate our journey and success with our customers from multiple segments under one roof. Sona is consistently working on the aspiration of designer and we keep addressing with new and innovative products across the world."

“In our new calendar we have re-created some national famous personalities with few fun lines. All the selected personalities for calendar are from different segments like Arvind Kejriwal from politics, Ratan Tata and Vijay Malya from business, M S Dhoni and Kapil Dev from cricket, Aishwarya Rai Bacchan from bollywood and many others.”

Munken design range is exclusively marketed by Sona Commercial in India and was launched last year. Munken is a premium uncoated paper which offers unmatched quality and superior end result. With FSC & PFFC certification Munken is an environmentally sound product -with a natural, look and feel adding an extra-sensory dimension.  Munken Design Range comes in two shades - rough and smooth; and recommended to print variety of paper applications such as - corporate stationary, calendar, catalogue, brochure etc.

Adriana Druzynska from Arctic Paper and chief guest of the event, said, “The journey of Munken design range has completed one year and we celebrate its year success and wide acceptance through calendar launch. Although the market of uncoated paper is in nascent stage in India but as it suits specific designs the trend is going fast and we expect good response ahead.”

Established in 1966, Sona has one of the biggest product portfolios in its category with super premium fine papers from Gruppo Cordenons, Italy; 100% recycled paper from Lenzing Papier, Austria; Munken design range from Arctic Paper, Sweden; Montblanc bulk fine paper from Hansol, Korea, Grey Dry Board from Won Bang, Korea.