Fujifilm India expands POD business in Sri Lanka

The brand strengthens regional print infrastructure through technology, collaboration, and customer experience

23 May 2025 | 802 Views | By PrintWeek Team

Fujifilm India started commercial operation in Sri Lanka from April 2025 through its authorised distributor Advanced Digital Graphics (ADG). The association was formalised in August 2024. As part of the commercial launch, ADG has opened a digital business centre in Colombo, Sri Lanka. The setup hosts Fujifilm POD’s flagship product, the Fujifilm Revoria PC 1120S.  The inauguration was done by Koji Wada, managing director, Fujifilm India.

ADG will take Fujifilm’s digital printing solutions, including its high-speed digital printers, softwares and solutions to the Sri Lankan market. This partnership will also further empower ADG to deliver superior print quality, enhanced productivity, and sustainable solutions across various sectors, including commercial printing, packaging and photo album segment.

Koji Wada, managing director, Fujifilm India, stated, “At Fujifilm India, we are committed to delivering innovative products and solutions that embody our Group purpose of ‘Giving our world more smiles.’ By blending diverse ideas, unique capabilities, and extraordinary people, we aim to create solutions that bring joy and smiles to the world. This collaboration with ADG reinforces our commitment to fostering innovation, building cross borders printing ecosystems, and supporting partners with advanced solutions that drive growth and customer delight.”

Udaya Hettiarachchi, director of Advanced Digital Graphics, said, “At ADG, our new partnership with Fujifilm strengthens our ability to provide the most advanced, versatile and cost-effective digital printing technologies, ensuring our customers stay ahead in a competitive market. In today’s fast-evolving industry, value-added printing and strategic partnerships are critical to success. By collaborating with Fujifilm, ADG is poised to redefine the digital printing landscape in Sri Lanka, setting new benchmarks for quality, consistency, efficiency, and innovation. This alliance strengthens our shared vision to push boundaries and elevate printing experience for businesses across the region. Together, we are shaping the future of digital printing, one exceptional print at a time.”

Priyatosh Kumar, associate director and head of graphic communications and device technology, Fujifilm India, added, “We started our POD journey in India from December 2021. Since then, we have had multiple milestones with success for our customers with the Revoria PC 1120 and Revoria EC 1100 in the Indian market. We want to replicate the same in Sri Lanka. With ADG as our partners, we are confident to provide the best quality and reliability in the Graphic industry of Sri Lanka. We invite customers to come and have a look at our technology and solution in the newly inaugurated demo center and feel the difference.
 

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