Colorix showcases hybrid digital label platform at Pamex
At the centre of the Colorix’s Pamex showcase is a digital label press designed as a modular, hybrid system. The machine is offered with a pre-flexo configuration and can be expanded from four to eight colours, positioning it as a one-stop solution for multiple substrates.
28 Jan 2026 | 280 Views | By Sai Deepthi P
Rather than making broad performance promises, Colorix is positioning the press on flexibility. “We are not promising, but we are allowing customers to print on multiple substrates, whether it’s shrink, laminate tubes or IML. This kind of capability, at a very unbeatable price, is what differentiates us,” said Jay Gulgulia, business developer, Orange.
Looking ahead to 2026, Colorix is focused less on aggressive expansion and more on establishing its brand and technology in the market. The digital label printing machine currently on display was launched in August 2025. The company’s immediate priority is building a strong customer base.
The growing demand for multi-capability presses, Colorix believes, is being driven directly by customer expectations. “It is a growing market, and the demand is coming from the customers themselves. We have been in digital printing for the last 15 years,” Gulgulia said.
Further launches are already in the pipeline. By May or June, Colorix expects to introduce additional machines, including platforms aimed at digital book publishing. A publication press uses Kyocera technology, but development is also underway on alternative solutions using Epson. “These machines will be customisable, from monochrome to CMYK, with web printing enabled,” said Gulgulia.
Manufacturing, at present, follows a hybrid model. Engineering and product development are largely carried out in India, while sourcing and assembly are handled through facilities in China. “This product was nurtured in India but made in China, because sourcing and R&D are easier there.”
Colorix also operates an ink development facility in Surat, focused on UV and pigment inks for digital printing and digital textiles, alongside an assembly plant in Noida.”
Looking ahead five years, Colorix does not see supply risk as a major concern, citing strong backward integration. “Our end goal is that everything is made in India. In the next two years, we are aiming towards becoming a complete make-in-India company.”
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