Women to Watch: The 35-point checklist works as a safeguard and a teaching tool

Q: Your vision for Janvi Arts is to be a technically sound, service-led flexo business that earns client trust. How do you ensure that your team, particularly freshers, fully embraces this “flexo-first mindset” and maintains the high standards of your 35-point quality checklist?
Kaveri Satija (KS): In flexopolymer plate making, there is always a butterfly effect. Even the smallest oversight can snowball into a major issue if ignored. That is the mindset I want freshers to grasp from day one. We train them to understand the consequences of every detail, and once that awareness sets in, the “flexo-first” mindset becomes second nature. The 35-point checklist works both as a safeguard and a teaching tool. It guides recruits while ensuring that whoever is on the process floor, the quality bar remains consistent.

Q: The group has ramped up production at Janvi Arts and invested in a 42x60 CDI imaging system. What was the most challenging aspect of integrating this new technology while simultaneously expanding production?
KS: Integrating the CDI 4260 while scaling production was like changing the wheels of a car while it is still racing. There was no option to stop and no margin for error. The main challenge was preparing the team to adapt quickly without disrupting client timelines. We leaned heavily on simulations and dry runs to build confidence before dispatching a single plate. Once those checks became habit, consistency followed. That is how we maintained a 90% proof-to-press match while operating at full speed.

Q: Your approach of prioritising service and technical depth over price has earned Janvi Arts long-term business. Can you elaborate on a specific instance where your team’s application support or error-free delivery made a difference in converting a client loyal to an older setup?
KS: I have always respected the older setups in this industry. They created benchmarks that we try to build upon. Where we differentiate is in the service approach. Flexo is unforgiving; delays at pre-press can become major issues at the press. We re-engineered our systems to deliver plates overnight or within hours during critical runs instead of making clients wait days. That responsiveness, combined with error-free execution, gave clients the confidence that reduced their turnaround times. Over time, the relationship shifted from competing with an older setup to consistently earning their trust.

Q: Beyond direct client work, you engage with OEMs and operators to promote flexo literacy and ensure application knowledge reaches the shop floor. What motivated you to undertake this broader industry impact, and what kind of feedback have you received?
KS: There was initial hesitancy, especially among operators used to routines that had worked for years. But I wanted to show that even the smallest adjustments — whether it is the mounting tape used, the way plates are handled, or how they are cleaned and stored — can make a disproportionate difference. Flexo is about managing the entire ecosystem, not blaming the plate alone. Once operators saw the improvements, they began to appreciate the difference. The most common feedback I get is that these tweaks improve print quality, reduce downtime, and make high-pressure runs less stressful.

Q: As a Young Business Leader, what advice would you give to other young professionals looking to drive significant change and growth in a traditional industry like printing, particularly when aiming to shape a path?
KS: The first thing to accept is that it is never easy. I was told more than once that I would not last, and some days it felt like they were right. But unless you take that first step, you will never know if you could have proved them wrong. Shaping a path in a traditional industry is about carving out space every single day, even when it feels impossibly small at first. You do not need to have all the answers in the beginning; you just need the courage to start. A line I once heard stays with me: “Every day, it gets a little easier. But you have got to do it every day. That is the hard part.” And that really is the secret. Keep showing up, keep trying. That is how change takes root, one step at a time.