Opening the second Show and Tell session at Leaders and Legends, Sanaa Vasi, partner at Triace and founder of Bespoke Pack, broke down how custom sticker layouts are transitioning from simple decorations into vital business tools. Vasi showcased partly opaque, partly transparent (POPT) bands engineered to eliminate bulky retail shrink-wrapping, alongside rigid pop-up flexi labels that act as flat-shipping silent salesmen on store shelves.
Addressing retail fraud and pharmaceutical space constraints, she demonstrated tamper-proof labels and multi-layered booklet stickers that pack three times more information into a standard footprint. “The sticker may come off, but the evidence stays,” Vasi noted while demonstrating a label that transfers a permanent image when peeled.
The presentation then shifted from functional labelling to masterful corporate finishing when Faliith Pandyaa, director of Print Vision, took the audience through the production of Paisa Hi Paisa, a historical corporate calendar tracking 400 years of global economic bubbles.
Pandyaa walked the crowd through complex, multi-pass hot foil stamping, UV overprinting, 3D embossing, and laser-cut MDF elements applied to specialised substrates like canvas sheets and premium kraft papers.
Technical manufacturing precision remained at the forefront as Tejas Samarth, director of Sai Paks India, detailed an 11-colour reverse-printed shrink sleeve developed for Hindustan Unilever on an 8-colour flexo press. By layering a specialised silver shrinkable foil, an adhesion base, and a golden lacquer beneath a dense layer of matt varnish on cast PVC film, Samarth’s team achieved a highly controlled, premium metallic effect.
Samarth also presented a specialised pharmaceutical monocarton built for Dr Reddy’s that features pre-glued, integrated internal flags, a structural update designed to save manufacturers significant line-time by eliminating the logistical need to insert separate paper leaflets.
Brand experience and supply chain agility took centre stage during the presentation by Sahil Shah, director of Letra Graphix. Shah unveiled an interactive beverage label specifically engineered for nightlife venues that utilises a hidden invisible ink layout to reveal a vibrant fluorescent effect under club UV lighting, providing instant consumer engagement and built-in brand protection.
Turning to operational efficiency, Shah proposed a solution for brands struggling with an influx of low-volume SKUs: streamlining inventory by moving to a single, unprinted generic monocarton that is easily customised and updated using short-run, highly embellished labels to maximise corporate profitability.
Ankit Tanna, managing director of the Printmann Group, delivered the session’s interactive finale by challenging the entire printing industry’s historical approach to security. Tanna argued that complex holograms, microtext, and QR codes place an unfair technical burden on busy everyday shoppers. In a live, audience-wide demonstration, Tanna had attendees fold and open a physical sample carton to experience a simplified structural locking mechanism that permanently breaks to reveal an empty slot upon its first opening.