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Bisleri

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“Labels in local languages are emotionally appealing to consumers” – Anjana Ghosh

We speak to the director of marketing at Bisleri to know more about the brand’s packaging plans including the recent launch of regional language labels in India....

Latest Poll

PM Modi and the Government has vowed that India will abolish all single-use plastic by 2022. Technically, flexible laminates, tapes, labels, shrink films also are single-use plastics. Is this a viable course of action?

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