All set at HP for Labelexpo India

There will also be a demonstration of the digital press, which comes with inline spectrophotometer and Esko 4.1 that takes colour consistency and management to the next level.

“In addition, we are creating a digital supermarket that shows the unlimited possibilities with HP Indigo presses. We are sure the brand owners can immensely benefit from our offerings at the Labelexpo 2014,” said Puneet Chadha, director, market development, graphics solutions business, HP Asia Pacific and Japan.

The biggest value that digital packaging press offers to label convertors today is freeing up the conventional capacity. “This value addition of digital packaging is all the more relevant in the Indian context where packaging market is growing tremendously. It’s clear that digital packaging is helping the convertors to make smart investments,” Chadha added.

Introduced in June 2014, the HP Indigo WS6800 digital press, the third generation of the HP Indigo WS6000 digital press series, offers high productivity, versatility and advanced colour management. Delivering the industry’s highest crossover point in narrow-web production versus analog for the vast majority of pressure-sensitive label jobs, the press helps support the rapid increase in volume of digitally produced labels.

The press helps customers reach new levels of productivity and reduce time spent preparing colour profiles and Pantone colour matching by up to 75% with a new in-line spectrophotometer. Using closed-loop control, the spectrophotometer eliminates the need for manual colour calibrations and adjustments. An expanded frame width, increased from 317mm to 320mm, allows for higher press output and reduced costs. In addition, label converters can produce up to 131 linear feet per minute in colour using enhanced productivity mode (EPM).

Providing improved efficiency in the converting of shrink sleeves, high-slip HP Indigo ElectroInk White reduces production steps with single pass sleeve production. HP Indigo ElectroInk Silver gives labels a metallic look similar to UV flexo silver inks and can be used as a spot or base colour on a range of label applications, including paint, automotive, household chemicals, nutraceuticals and soft drinks.

The HP Indigo WS6800 supports the HP SmartStream Labels and Packaging Workflow Suite 4.1, powered by Esko. This workflow suite provides consistent repeat job control and advanced decision-making tools to help select suitable jobs for EPM.