Record international attendance at Fespa Global Print Expo 2018

Fespa Global Print Expo 2018 saw visitors from 142 countries. The four-day show recorded visitor footfall of 20,442. Compared to Fespa’s last four-day event, Fespa Digital 2016 in Amsterdam, this year’s event represented an overall increase of 22% in the visitor.

08 Jun 2018 | By Sujith Ail

Two-thirds of all visitors dedicated more than one day to the event to cover the ten exhibition halls and take advantage of the expanded content programme, including European Sign Expo (co-located show along with Fespa), the Fespa Trend Theatre, an enlarged Printeriors showcase, the new Print Make Wear garment production feature, and the first-ever Digital Corrugated Experience for packaging and point-of-sale. These repeat visits brought total event attendance at Fespa 2018 Global Print Expo to 33,799.
 
The dominant area of visitor interest according to the event registration data was digital printing, which was the key focus for 44% of all visitors. 
 
Fespa exhibitions director Roz Guarnori commented:  “Fespa 2018 Global Print Expo was a vibrant, action-packed event that absolutely surpassed even our own expectations, from the energy and appetite for innovation among our diverse visitor audience to the incredible range of new products brought to market by our exhibitors.”
 
She continued, “With 35% of visitors having final decision-making responsibility in their businesses, and the same proportion of the audience coming primarily to research or purchase new equipment, it’s clear that Fespa is viewed all over the world as a leading showcase of latest technology for digital, screen and textile print, and a vital event in informing critical investment decisions.”
 
The next Fespa Global Print Expo takes place at Messe Munich, Germany, from 14 to 17 May 2019. Fespa has also confirmed the location and dates of the 2020 edition as 24-27 March 2020, Madrid, Spain.
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