Top reasons to enter the PrintWeek India Awards 2017

PrintWeek India Awards is not just an Awards event, it’s a benchmark in celebrating the best in print. And there is more to it. While winning the Awards will put your company under the spotlight, there are benefits of even being in the company of the finalist.

19 Jul 2017 | By Priya Raju

The ninth edition of the Printweek India Awards 2017, promises to be bigger and better.
 
Here are 10 reasons why entering in PrintWeek India Awards contest could be the springboard for your print business.
 
Company exposure
Your existing customers no doubt know that you’re a great business to deal with, but what about the thousands of potential customers that don’t? When you send in your entries for PrintWeek India Awards, you show them to a panel of jury members who are your customers. The panel of jury boasts of top management from corporate houses, design specialists from top advertising agencies and print specialists, who seek creativity and functionality in your print jobs.
 
Challenge yourself
Not everyone who enters the PrintWeek India Awards wins. But even if you do not win, what the Awards does is, it gives you an opportunity to challenge yourself. When you decide to take part in the Awards, you start doing new things, develop or bring in new skills, techniques, then implement it. So you see, even if you have not won, you have gained from the experience of doing new things and present it to your clients. Further, winning or even being shortlisted can add that credibility, which can act as a catalyst to your business growth.
 
Marketing
Use your winning Award on all your marketing tools, your website, and your communications. Use it to as a publicity tool for your business. Drive home the fact that you are the best in your field. If you’re lucky enough to be shortlisted, you win the right use the PrintWeek India Awards logo and if you win then for the next 12 months you’ve earned the right to confidently boast you’re the best at what you do and for evermore describe yourself as an award-winning company.
 
Attract and retain talent
Become sought after not just with your customers but also those looking for employment: Manpower is one of the main crunch areas in print business today. That said, many smart ones are looking forward to working not only on the machines with latest technologies but with the best in business. Likewise, achieving recognition can also have a positive effect on your existing staff morale, acknowledge their contribution and motivate them to better. The prize: another PrintWeek India Award Prism win, next year.
 
award-night
Shortlisted samples showcased at PrintWeek India Awards 2017

 

The PrintWeek Studio
If you get shortlisted for the awards you get a chance to showcase your products for your buyers on PrintWeek Studio - an online platform for everything that is print.
 
Your team
While it’s your company that receives the award, don’t forget that it’s your staff that won it for you. You know, they know it – and it’s a great boost to team morale.  Everyone likes being part of a winning team. Achieving recognition in these awards will have a positive effect on staff morale, motivation and high spirits in the company.
 
Prestige and recognition
An Awards win or even being a shortlisted company will make your suppliers, and competitors take you seriously.
 
Bring the differentiation quotient
When your competitors are scaling up or coming at par with your business setup, flashing awards for excellence in print, can give you that edge.
 
It’s a print party
The PrintWeek India Awards Night is a gala event where the winners and shortlisted companies are invited as part of the celebration. The print industry is one of the most demanding field to work and thus, we believe that all printers must come together to celebrate print away from all the hustle and bustle with their peers, employees and customers.
 
And finally, the prize
A wonderful PrintWeek India Awards Prism to be won, and an applause from the 450+ guest present at the PrintWeek India Night and thousand who read it in the PrintWeek India Magazine in the months to follow.