Bookwatch: Puneet Datta, Canon

By 02 Aug 2017

In this series, we investigate what business leaders read and why.

image
Puneet Datta, director, sales and marketing, Canon India

It’s no surprise that Puneet Datta should have an expert knowledge on Japanese history and culture. After all, he has been with the Japanese multinational Canon (where now he is now the director, sales and marketing, Canon India) for the last 13 years. When we asked him for recommendations on books on Japan, he picks two acclaimed classics. What surprises us, however, is that both the books are by American scholars. It may just be a coincidence or maybe his previous stint as regional manager at Emerson Network power, which is an American company based in Columbus, Ohio, had something to do with it. Be what it may, we do think these are great choices.

Here are the two books Datta recommended PrintWeek India:

1. Japan: The Story of a Nation by Edwin Reischauer: In its 4th edition, the book chronicles the evolution of pre-modern (early AD to 1850), modern (1850-1945), and post-war (1945-1989) Japanese civilization from imperial rule through the death of Emperor Hirohito. Reischauer, a former US ambassador to Japan, explores the roots and development of the military dictatorship that brought Japan into World War II, the dubious leadership of its emperor, and the effects of the post-war American occupation.

japan

2. The Chrysanthemum and the Sword: Patterns of Japanese Culture by Ruth Fulton Benedict: Essential reading for anyone interested in Japanese culture, this unsurpassed masterwork opens an intriguing window on Japan. Benedict’s World War II era study paints an illuminating contrast between the culture of Japan and that of the United States. The Chrysanthemum and the Sword is a revealing look at how and why these two cultures differ, making it the perfect introduction to Japanese history and customs.

book1

 

                            


Events

Oct
04
Sep
07
Sep
30

IndiaCorr Expo – SinoCorr... NEW!

Oct 04 - 06 Oct 2018
Bombay Exhibition Centre, Gore...

Media Expo 2018 NEW!

Sep 07 - 09 Sep 2018
Hall 11, 12 and 12A, Pragati M...

Print 18 NEW!

Sep 30 - 02 Oct 2018
McCormick Place South

Latest Poll

It has been a busy quarter which brought with it a flurry of activity. What do you think has the most impact on the industry?