Huber Group ushers 2014 with Packaging Colors calendar
PrintWeek India was honoured to receive calendars for the new year. One of the eye-catching piece from the lot was Huber Group's 2014 calendar, which is an interesting and colourful print job. It is themed around packaging design and colours.
14 Jan 2014 | By Rushikesh Aravkar
Huber Group ushers 2014 with Packaging Colors calendar
The calendar design, according to the company, is based on the fact that two third of consumers choose what products they are going to buy based on the packaging.
Printed on 200gsm IGEPA Profigloss paper, the calendar boasts of Inkredible Resista process inks, Acrylac matt extra coating and New V lac gloss varnish. The calendar was printed by Poland-based Drukarnia Leyko print firm.
“Colours can trigger totally different feelings and associations depending on people’s geographical and cultural designs. Our choice of images is based on the creativity demonstrated by each design,” said the company statement.
The packaging designs used in the calendar are select designs sent by agencies under the umbrella of European Packaging Design Association.
Huber Group is an international ink manufacturer. In 2005, Huber Group acquired Vapi-based Micro Inks thereby strengthening its position in Indian market.
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