HP Indigo woos packaging converters

By 30 Sep 2015

After capturing the commercial space, HP Indigo is now looking at the label market in a big way. At the Labelexpo Europe 2015, the company showcased labels and packaging portfolio innovations of the new HP Indigo presses, including new product features and upgrade packages, software enhancements for mass customisation as well as new financing options.

Shany: "We are here to provide solutions."
Alon Bar-Shany, vice-president and general manager, Indigo Division, HP, said, “Our printing presses are always a step ahead and we are not here to provide the technology. We are here to provide solutions and to protect printers from commodity traps.”
He added that these new innovations will allow more customers to capitalise on the growing digital opportunity in a market where they are already achieving 30% page growth year over year.
“With mounting pressure from brands to deliver differentiated, high-quality labels and packaging at faster and faster turnaround times, converters and PSPs are constantly looking for new avenues for growth and expansion,” Shany said. “The new HP Indigo cross-portfolio innovations, including breakthrough colour management and higher productivity and versatility, allow our customers to remain a step ahead of the market, time and time again.”
At the exhibition, the company had the new HP Indigo WS6800 digital press innovations, boosting colour capabilities and productivity. And HP Indigo 20000 and 30000 upgrade packages and customer adoption. Additionally, the HP Indigo 20000 digital press is compatible with conventional finishing solutions, including the ABG Digicon 3000 that can be connected inline with the HP Indigo 20000, as well as the recently announced Comexi Nexus L20000 laminator. Designed for use with the HP Indigo 20000, the Comexi Nexus L20000 is being launched at Labelexpo and a demonstrated is available at the HP booth.
The first dedicated digital presses designed for packaging converters, HP Indigo 20000 and 30000 digital presses have 70 units sold worldwide since 2014 commercial availability, with six customers installing multiple presses.
HP has approximately 180 Indigo presses in India. Glo Colour Lab is the biggest customer of HP Indigo in the country.



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