HOMAI seconds initiative to use hologram on liquor bottles

By 26 Jan 2012

The Hologram Manufacturers Association of India (HOMAI) is in favour of the program commenced by the Excise and Prohibition Department of the government of Jharkhand, to use hologram on liquor bottles.

The hologram manufacturers have been asked by the department to provide polyester security hologram on liquor bottles.

“Jharkhand will be the 18th state across the country that will shortly making it mandatory for all the liquor companies to use hologram on their bottles to prevent counterfeiting,” said Pradip Shroff, president, HOMAI.

The mandated usage of hologram in various states has not only minimised the tragedies because of bogus liquor, but also substantially increased the excise revenue collection by more than 25-30 per cent.

HOMAI is a nonprofit organisation working to stimulate the understanding, adoption, use and widespread application of holographic technology since 1998.



IndiaCorr Expo – SinoCorr... NEW!

Oct 04 - 06 Oct 2018
Bombay Exhibition Centre, Gore...

Media Expo 2018 NEW!

Sep 07 - 09 Sep 2018
Hall 11, 12 and 12A, Pragati M...

Print 18 NEW!

Sep 30 - 02 Oct 2018
McCormick Place South

Latest Poll

It has been a busy quarter which brought with it a flurry of activity. What do you think has the most impact on the industry?