Andhra Pradesh Paper Mills name changed to International Paper APPM Limited

International Paper (IP) on December 25, 2013 has announced a name change for its group company, The Andhra Pradesh Paper Mills to International Paper APPM Limited. The move is effective from 16 December, 2013.

27 Dec 2013 | By Anand Srinivasan

International Paper APPM Limited, a group company of International Paper in India, is a leading manufacturer of pulp and paper products and caters to both domestic and foreign markets. Andhra Paper produces writing, printing and copier papers at its two manufacturing units in Andhra Pradesh, India which have a total paper production capacity of 2,40,000 metric tonnes per year.

Commenting on the rationale behind the name change, W Michael Amick Jr, president, IP India and executive chairman, International Paper APPM Limited, said, “The new name recognizes the parentage of International Paper while maintaining the link to the history of the APPM brand. Apart from integrating APPM into International Paper group, it also retains APPM which has become so widely recognized and accepted over the years in paper industry and has also established its brand in different varieties of paper. This will also ensure that we direct future investments in brand building around the International Paper brand, leveraging our global presence”.

The Andhra Pradesh Paper Mills Limited became a Group Company of International Paper in October 2011 following acquisition of 75% of shares from the erstwhile promoters and public.