There is ‘attention’ at work; there is no ‘tension’

Now screen printing is the part of my life and I enjoy it. My responsibility at work includes complete screen printing process work, screen making and after printing. I also do screen reclaiming and packing the completed job. My husband takes care of purchase, marketing, customer service, technical guidance, etc. We print wedding cards, office and social stationery, posters, cards, special visiting cards – most of the jobs with value addition/UV special effects. Each job is printed and inspected by me, hence there no quality issue; where there is 'attention' at work, there is no 'tension'.
My involvement has reduced manpower. In normal season, we don’t require any additional labour too.

Automation in screen printing has been helpful in the process too. In manual, lot of effort was needed and I could not work continuously during peak season. Often I used to get severe pain. Also, I could not maintain consistent quality. On the other hand, automation needs less effort and enjoyable too. Due to automation, we deliver best quality printing service as compared to those who do manual jobs in and around Bhavnagar where our unit is located.

Spare time activities: In my spare time, I love cooking Gujarati dishes. I love travelling and going to great places. Both of us travel every year to different places like Nepal, Goa, Haridwar, Rishikesh, Mumbai, etc. We also visit various print exhibitions in major cities.

(Kanchan Tejani works at Om Communication, Bhavnagar, Gujarat.)