PrintWeek India (PWI): What is the product being showcased at Print Pack 2015?
A Appadurai (AA): HP is showcasing the latest HP Indigo 7800 Digital Press at Print Pack 2015.
PWI: What market is it aimed at?
AA: The press is primarily aimed at general commercial printers, with its state-of-the-art digital printing technology to meet their needs, while also offering an upgrade path that helps protect their capital investments. Its special feature of intelligent automation helps prioritise print jobs with optimised on-press job sequencing, according to job length, media, image types and job priority, making it highly useful for commercial printers.
PWI: What is the USP of the equipment?
AA: One of the many USPs of the press is that it offers direct printing on synthetic substrates with One Shot Color technology, enabling printers to print high-value print applications, such as plastic cards, overlays, lenticular applications, point-of-sale, premium postcards, various synthetic substrates and more. The press also features unique special effects for high value applications, including raised print, textured effects and digital water marks.
PWI: Productivity and profitability? Special features?
AA: The HP Indigo 7800 digital press is the fastest SRA3+ format digital sheetfed press in the market, combining proven quality, versatility, and breakthrough intelligent automation to maintain the highest possible productivity. The press enables general commercial printers, with its state-of-the-art digital printing technology to meet their needs, while also offering an upgrade path that helps protect their capital investments.
Advanced systems and software drive high productivity for more output from the press. The press prints colour pages at up to 160ppm for more than five million colour pages every month, using enhanced productivity mode. The on-press job scheduling tools optimises the printing queue, whereas the sophisticated colour automation ensures accuracy and consistency within the job and among presses and sites.
Enabled by HP Indigo’s liquid ElectroInk technology and unique digital offset process, HP Indigo prints are of the highest quality. They match or even exceed offset, allowing them to be used interchangeably. Electroink has the widest digital colour, in addition to special effect inks, using up to seven ink stations on press.
ElectroInk and the Indigo process deliver a very thin ink layer that produces sharp images. Four, six or seven process colours for vivid printing and optimal on-press Pantone emulations. True spot colours, mixed off press, for accurate Pantone-approved solids.
The press is compatible with more than 2800 substrates, which enables PSPs to offer unique jobs using dark, transparent, metallic, and recycled papers, synthetic and lenticular substrates, and paperboard for folding cartons and also supports printing on thick substrates up to 400gsm.
PWI: One feature that puts it ahead of the competitors?
AA: The competitive differentiation of the press is its ability to print directly on synthetic substrates with One Shot Color technology. Its enables companies print high-value print applications, such as plastic cards, overlays, lenticular applications, point-of-sale, premium postcards and more.
The press also supports HP Indigo Electroink Digital Matte for spot coating effects on glossy substrates in addition to other special inks, including HP Indigo Electroink invisible red and light black. The press also features unique special effects for high value applications, including raised print, textured effects and digital watermarks.
The HP Indigo 7800 provides automated on-press colour management based on an inline spectrophotometer which eliminates the need for manual colour manipulations. The inline spectrophotometer and colour management tools help ensure the best possible match to hardcopy proofs, colour uniformity within a page, and colour consistency between presses and sites to meet strict brand guidelines.
The spectrophotometer also streamlines the process for colour standards certifications, such as Gracol and Fogra.
PWI: What is the speed of the machine?
AA: The HP Indigo 7800 Digital Press prints colour pages at up to 160 ppm for more than five million colour pages every month using Enhanced Productivity Mode.
PWI: Ease of use?
AA: The operator does not need in-depth colour expertise. The inline spectro does the colour management.
Max sheet size 330x482mm
Max reel diameter 1070mm
Speed 2120 A4 ppm (CMYK) 160 A4 ppm (EPM/CMY)
Max number of colours Seven