Mumbai’s Flags and Signage installs Colorjet signage printer

Dalvir Singh, managing director, Flags and Signage, said the company decided to go for the machine to cater to the demand for digital soft signage.

An industrial soft signage printer, Softjet Grand combines digital advantages and is efficiently optimised to replace PVC-based media. It easily prints on polyester-based fabrics, which can be recycled and used environment-friendly aqueous based inks.

The direct-to-fabric printer provides four-colour printing, supported with Colorjet AIVC technology for smoother gradation, vivid colours and sharp images. It also gives ultra-high resolution of upto 1,440-dpi.

“We have added the Softjet to fulfil soft signage demands in accordance with the diverse requirements of the current market, from stadium and convention halls to airport and high-end retailers,” Singh explained.

This machine is suitable for range of soft signage applications such as banners, displays, wall decorations, signage, parasols, flags, backdrops and outdoor advertisements. It can also produce fabric signage and backlit fabric signage.

“We are happy that Softjet Grand is the most sought-after product in the soft signage category. We will strive to reinforce this demand even more and will do more improvements in near future,” Smarth Bansal, DGM (product management) at Colorjet India, said.